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Luxury Check Out
Crain’s New York Business does a feature called 40 Under Forty in which they discuss successful professionals who are, wait for it, under forty. I used Shirley Cook’s bio as inspiration for this post...
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E-Commerce: One Size Does Not Fit All
We talk a lot about e-commerce in terms of web design and the best ways to get customers to find and purchase a particular item. What’s not mentioned is how this all comes to be. Before you even think...
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Using Giveaways to Get the Information You Want
Giveaways are fun for everyone. You offer something for free, people become enamored with the prospect of winning that free thing, and you get something in return. If your budget is low, you can offer...
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Showrooms Hindering Marketeers
Are consumers taking advantage of what marketeers are offering at stores? Are showrooms hindering or helping sales? Statistics show that 60% of consumers go to retail stores to physically interact with...
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